for women building brands too ambitious for ordinary marketing
01
MASTERMIND CAMPAIGN
THE SHADOW HOUSE
REESE HILBURN
Trailer
ABOUT THE PROJECT
A 12 month Mastermind called
"The Shadow House."
A woman who embodies the villain more than anyone else.
That was the baseline.
So we got a real ass Shadow House.
And built the entire world around the Mastermind. So that people feel like they would actually enter it the moment they see it.
WHAT WE DID
Campaign Creative Direction
On Site Production Day
Salespage
Short Film
"This was by far one of the most amazing experiences I've ever had & I know this is that work that will bring me from multi 7-figures to 8-figures."
COMING SOON
02
MASTERMIND COMMERCIAL
THE EMBODIED
EXECUTIVE
CASSANDRA MUSCARA
Commercial
ABOUT THE PROJECT
What I love most about the commercial we created for and with Cassandra?
It’s the details.
The glitches between the old story and the new. The same setting experienced in such a different way. Beautifully telling the story of what becomes possible as soon as you join her Mastermind.
WHAT WE DID
Creative Direction upfront.
On Site Commercial Production (90 min slot during a Live Event she attended)
ROX Commentary
03
CHALLENGE TRAILER
I MADE IT MAY
FREEDOM QUEEN
BRIDGET JAMES LING
Trailer
ABOUT THE PROJECT
The Freedom Queen Brand.
A 30 Day Challenge that yearly breaks the internet.
30 clients who flew in to Costa Rica.
The perfect opportunity to produce a trailer that moves even more people.
WHAT WE DID
Creative Direction upfront.
On Site Trailer Production during a VIP weekend she hosted.
MAIN VERSION
Trailer
MOVEMENT VERSION
04
COURSE COMMERCIAL
THE PASSIVE PATHWAY
LENA GYSELINGS
ABOUT THE PROJECT
Imagine starting the launch of your next signature offer not with “Pre sale price increases in 3 days, come in!” and instead show your audience a trailer that builds instant trust & craving.
.. Just like Lena did - which made people move immediately (the kind of immediately where you have the first multi 4-fig sales rolling in the day you announce it).
WHAT WE DID
Creative Direction upfront.
On Site Commercial Production (90 min slot during a Live Event she attended)
Trailer
05
BRAND TRAILER
THE
PHENOMENON
MARY MORGAN
ABOUT THE PROJECT
The Queen of Spectacle Campaigns.
Decoding what it takes to become a Phenomenon.
The goal was to bring more layers into the brand. To tell a story that no one else dared to tell before.
To make the micro moments that make a phenomenon a phenomenon visible.
WHAT WE DID
Creative Brand Direction
3 hour on Site Production
Trailer
COMING SOON
06
EVENT PRODUCTION
AIMING HIGH LIVE
OWN 100 WOMEN LIVE EVENT
ABOUT THE PROJECT
A 100 women High Ticket Live Event in the center of Berlin.
Old Hollywood Vibes through and through. The experience of a lifetime.
This was AIMING HIGH Live.
A red thread that ran through every touch point. Designed to tell a story people would never forget.
WHAT WE DID
Entire Event Production
Venue. Experience. Program.
Launch Campaign.